When Salesforce initially announced its acquisition of Slack in December 2020, its share price dropped by nearly 10%. Business operations according to Salesforce: records, intelligence, and engagement This aligns with our thesis that the future of business will be facilitated by community driven chat. We’re now seeing others shift sales conversations and customer meetings to the chat platform as well. In the last few months, we’ve spoken with business leaders who have moved their entire internal business operations off of email and onto Slack. What would be different and new in a Salesforce- and Slack-powered business world? Between its Slack acquisition, its latest streaming content announcement, and its rivalry with Microsoft, the company is executing on its plan to hit $50B in annual recurring revenue – and could transform the way we all work in the process. If you judge Salesforce based on its best-known product lines, you’re likely to underestimate the business and its level of creativity. I saved this article due to its broader applicability. This was originally posted on, but I’ve since shut that product down. 23 August 2021 Marc Benioff's grand strategy: Salesforce, Slack, and the future of work
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